Tenga Expands in Canada With Strategic Distribution Deals

TORONTO—Japan-based self-pleasure item brand Tenga has strengthened its partnerships through major distribution agreements with British Columbia-based Sexy Living and Ontario-based JAL Enterprises. The strategic partnership reinforces Tenga's presence across both Eastern and Western Canada, further solidifying the brand's global growth trajectory, which has surpassed 162 million units sold worldwide, a Tenga representative said. From the Flip Series to its Tenga Original Vacuum Cup and Tenga Egg, Tenga offers over 200 products in its range and “has become a global name in self-pleasure, known for its functional, stylish and pleasurable items,” the representative added. “The partnerships with Sexy Living and JAL Enterprises mark another key milestone in our 20th year,” says Michael Cox, sales manager at Tenga USA. “As part of our ongoing goal to ‘bring sexuality to the mainstream for everyone to enjoy,’ this partnership aligns perfectly with our aim to increase the awareness and presence of our brand in both the eastern and western Canadian markets. The deal will furthermore help increase the reach of our unique and innovative pleasure products and provide a seamless method for retailers to stock our products. Through this partnership, we can’t wait to connect and build a long lasting relationship with our Canadian customers.” The partnership will provide Canadian retailers with an “expanded Tenga product range, streamlined stocking, better pricing structures, and comprehensive support including product training and marketing materials. These mutual benefits are poised to significantly enhance the pleasure item customer base in Canada,” the representative said. For more information, visit TengaGroup.com.