B-Vibe Expands Product Offerings, Earns 4 Bustle Awards

The new products include additions to b-Vibe’s Butties line, as well as two new harness products the “Beginners Strap-On Harness Set” and the “Every Body Strap-On Harness Set.” The company said the new launches “reinforce b-Vibe’s mission to make premium pleasure more accessible than ever before.”

“Crafted from body-safe, silky smooth silicone, the Butties collection delivers top-tier design and comfort without compromising on affordability,” COTR said in announcing the new products. “With retail prices ranging from $29.99-$34.99, the range features a curated selection of shapes and sensations to cater to every body and experience level. The two new harness sets, ranging from $49.99-$59.99, feature an adjustable strap that can size up to 68 inches, and a contoured silicone dildo for a secure and satisfying experience.”

Alicia Sinclair, Founder of b-Vibe, said the company has “taken everything customers and industry pros love about our brand: body-safe materials, thoughtful design, inclusive pleasure and education, and brought it to a price point that opens the door for more consumers to explore strap-on play and pegging with confidence.”

“Premium pleasure doesn’t have to come with a premium price tag, and these new, exciting products are proof of that,” Sinclair added.

b-Vibe said the new sets are “ideal for newcomers, couples, and anyone looking for a high-quality strap-on solution without the premium price tag.”

Products include a Slide Silicone Butt Plug, Thumb Silicone Prostate Plug, Dart Silicone Anal Plug, Pop Silicone Anal Beads, Zip Silicone Anal Beads, Lil Dil Silicone Anal Dildo, Beginners Strap-On Harness Set and the Every Body Strap-On Harness Set.

COTR is also celebrating award wins for both its b-Vibe and Le Wand brands, which tallied four honors at the recent 2025 Bustle Magazine Sexual Wellness Awards. The Le Wand Bow was recognized for its design and performance, while the Le Wand Rechargeable Vibrating Massager captured the award for “Your Trustiest Friend” in recognition of its reliability.

The b-Vibe line claimed two trophies in the “Backdoor Awards” category. b-Vibe’s 5-Piece Anal Training Set was recognized for its “educational depth and product versatility,” while the Snug Plug took home the “Best for Beginners” award.

“It’s incredibly rewarding to see products we developed with such care and intention continue to make an impact year after year,” Sinclair said of the Bustle honors. “These awards are a testament to the hard work and innovation behind every launch.”

For wholesale inquiries about COTR products or to place an order, contact COTR Sales Director Kimberly Faubel at kim@cotrinc.com. For more information on the b-Vibe and Le Wand brands, go to bVibe.com and LeWandMassager.com.