Sportsheets Promotes Kelly Sofferman to Executive Vice President

HUNTINGTON BEACH, Calif.—Sportsheets on Monday announced the promotion of Kelly Sofferman to executive vice president of Intora Inc., DBA Sportsheets. Since joining the company more than three years ago as brand marketing manager, Sofferman “has continuously taken on expanded leadership responsibilities, most recently serving as commercial director. In her new role as executive vice president, she will oversee strategic direction, operational management, and daily business operations to drive growth and innovation,” a company representative said. "Kelly is a dynamic leader who has earned the trust of our employees, customers and partners," said Julie Stewart, CEO and owner of Sportsheets. "Her ability to inspire teams, foster innovation, and execute with precision makes her the perfect person to help steer our company into the future. We are thrilled to see her take on this well-earned role." Sportsheets’ regional sales representative Julia Harney added, "Kelly’s vision, dedication, and leadership have been truly inspiring. This promotion is so well deserved, and I can’t wait to see the incredible things she’ll accomplish in this next chapter. Huge congratulations." As executive vice president, Sofferman will oversee all departments.