Erika Lust Releases Beyoncé-Inspired “Texas Ride ‘Em”

“In this rootin’ tootin’ project, Lust channels Beyoncé’s fierce energy with her iconic powerful visuals, inspired by the viral Texas Hold ‘Em music video,” Lust’s eponymous studio ERIKA LUST said in announcing the new release. “Lust draws upon Beyoncé’s celebration of strength, sensuality, and independence to craft an erotic tale that blends the boldness of the Wild West with the raw intensity of female empowerment.”

The studio explained that the release “follows a fierce and fearless cowgirl who roams untamed, her power and sensuality on full display.”

“She takes control in a passionate encounter with a rugged cowboy, flipping the script on traditional roles,” the studio added. “With hat tipped low and hips rolling, she shows who’s in charge—combining the ‘classic’ cowgirl positions with a cowgirl sex machine.”

The empowered cowgirl is portrayed by Barbie, while the rugged cowboy opposite her is played by Curved Marvin.

“We loved how Beyoncé captures the fierce independence of Texas women,” Lust said. “We wanted to bring that same energy into our film, where the woman takes control and owns her pleasure. Texas Ride ‘Em is all about flipping the traditional narrative and celebrating female power.”

According to the announcement, Lust also “incorporated advanced AI technology into key aspects of production, making it the first of its kind.”

“From visual effects to pre-production workflows, Lust and her team used AI tools to enhance the film’s artistic vision,” the announcement added.

“Texas Ride ‘Em is more than just an erotic film – it’s a statement,” Lust added. “By blending Beyoncé’s unapologetic boldness with state-of-the-art AI technology, we are breaking barriers and reshaping the way we consume adult entertainment. The film is sexy, empowering, and stimulating—a perfect storm of art, technology, and social commentary.”

Fans can find the new release Texas Ride ‘Em and many more of Lust’s creations on ErikaLust.com.