Eldorado Announces New Marketing Strategist Jaime Joseph

BROOMFIELD, Colo.—Eldorado Trading Company, a leading distributor of adult toys, lingerie, and party supplies, on Tuesday announced the appointment of Jaime Joseph. Joseph will serve as a Marketing Strategist, where she will work with vendors to create marketing plans and execute marketing objectives. She will report to Nathan Morimitsu, Eldorado Marketing Manager. Raised in Colorado, Joseph graduated with a Master’s degree in Tourism Management from Colorado State University in 2019. Before joining Eldorado, Joseph worked as a Travel Manager at Colorado State University where she simultaneously earned her postgraduate degree. Joseph is a world traveler with a passion for people, diversity, and development. In December 2020, Joseph left Colorado for an English lecturer position in Wuhan, China, but her plans were thwarted due to the burgeoning pandemic. Joseph then pivoted from travel and tourism to small business development. Over the last few years, she has supported local businesses, artists, and entrepreneurs in expansion, development, and daily operations to help them realize their professional goals. Recently, Joseph spent two months walking 1200 km across Israel, conducting desert tourism research, focused on ecological preservation and community empowerment to enhance destination resilience and policy. Morimitsu is thrilled Joseph has joined the Eldorado marketing team. He shares, “I'm excited to see how Jaime’s business development and team-building skills help us to serve our industry partners better and to incorporate her passions for education and sexual health into our already robust educational offerings.” Joseph looks forward to applying her creativity and education experience to support Eldorado’s goals. She explains, “I am excited about the people I will get to meet and the relationships I will develop in this industry. I am eager to support Eldorado’s sexual health initiatives, particularly the importance of female pleasure, as well as supporting LGBTQ+ community inclusion.” Joseph will be working at the company’s headquarters in Broomfield, Colorado.