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September 05, 2023

KushKards, Rock Candy Toys Announce Product Collaboration

LOS ANGELES, Calif. – KushKards and Rock Candy Toys have announced plans to launch “NaughtyVibes,” a co-branded line of sex toy greeting cards, which will include one greeting card, Rock Candy’s Honey Stinger bullet vibe, one Fresh Vibes toy cleaner towelette and user instructions.

“’Good vibes only’ is the is the perfect way to describe this energetic collaboration,” said Lauren Miele, Owner and Founder of KushKards and NaughtyKards. “After a year of searching, Rock Candy emerged as the ideal partner for this unique KushKards venture.”

According to the announcement, six NaughtyVibes SKUs will lead the launch later this month, just in time for Halloween. According to Miele, the collection will double to 12 SKUs in January, followed by seasonal card releases throughout the year.

“Smoke shops and gift stores are enthusiastic about offering adult novelties and sexual health products,” Miele added. “The Honey Stinger has a compact size, fun colorways and beginner-friendly appeal. We see the crossover potential in the market, and this line is uniquely positioned to meet retailer and consumer demand in a clever and accessible way.”

The announcement describes the card designs as featuring a blend of “snappy verbiage, playful fonts and bold patterns with hot pink, purple, and turquoise hues.” The suggested retail price for the three-piece set, which comes packaged in a clear protective plastic sleeve, is $19.95.

“We are thrilled to embark on this partnership with Lauren and KushKards,” said Tracy Leone, Director of Sales for Rock Candy Toys. “Our brands are so complimentary, truly the intersection of whimsical and witty. The energy between our teams is fantastic, and I am very excited to see what the future holds.”

Leone added that the “forthcoming collection will include two different displays for customers to choose from. In-store merchandising will be effortless for retailers. Keep an eye out for delightful holiday drops in the coming months as well.”

For pre-order and wholesale information, contact lauren@kushkards.com, jackie@rockcandytoys.com,  or tracy@rockcandytoys.com.

To stay current with the latest news and notes from the two companies, you can follow KushKards on LinkedIn, Instagram, Pinterest, and X, and follow Rock Candy on Facebook, Instagram, TikTok, and X.



 
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