Hustler Hollywood Opens in Salt Lake City

LOS ANGELES—National retailer and part of the Hustler empire built by Larry Flynt, Hustler Hollywood on Tuesday announced that its doors are officially open for business at 2194 W. 3500 South, West Valley City in Salt Lake City, Utah. This location marks the company's first brick-and-mortar store in the state of Utah for the retail chain, a leader in the sexual health and wellness area for more than two decades. The Salt Lake location will carry an edited selection of products that cater to any desire or budget, including fashion-forward apparel, accessories, bath and body items, and unique gifts, including games and party supplies for bachelor/bachelorette bridal showers, festivals, and more. Each store is designed to offer an upscale consumer experience. “We knew Salt Lake would be an exciting market to enter based on how many fans and customers we have in the area. Utah is a beautiful state, and Salt Lake is a great city, and we look forward to being a part of this growing community,” said Philip Del Rio, vice president of retail. The boutique will hold a celebratory grand-opening event on Saturday, February 18, from 6 to 9 p.m., where attendees, while listening to a live DJ, will have the opportunity to mingle, shop, and enjoy desserts and drinks, plus have the chance to win prizes throughout the evening. In addition, one lucky winner will receive a $300 in-store shopping spree. The event is free and open to the public.  All Hustler Hollywood retail locations offer a military discount of 10% to customers who provide their active military ID at the time of purchase.