BIPOC Announces Name Change, Fall Webinar Series Schedule

“Social Media Marketing for Content Creators” — the first course in the series — will stream live on Zoom on Thursday, September 9 at 7 PM ET/5 PM PT. The course will be led by professional content creator and social media marketer Destinee Wright. Wright will break down strategies to help create a content plan that creates active engagers.

Here is a description from the event organizers: In an increasingly competitive digital market, strife with censorship and the threat of being deplatformed, content creators of color face uncertainty across social media, making it challenging to drive traffic to paid premium platforms. This course will help creators develop content that illustrates their brand story and connects them with their target audience. Creators must leverage their digital presence to engage with their audiences, turning casual fans into paying subscribers.

Wright is a sex worker, artist and serial entrepreneur whose work amplifies voices from marginalized communities and impacts equity. She works with small businesses, nonprofits, grassroots organizations and content creators to provide consulting services, content curation and social media strategies that connect brands with their communities.

Wright will share some of the tools she uses to create content strategies for her clients to increase awareness around creators’ brands and offerings. Topics to be discussed include: establishing a brand, creating better profiles, increasing engagement, content creation and planning.

To register for the event, sign up on Eventbrite.