Virtual Taboo Shares Secrets of Its Success

CYBERSPACE—Though virtual reality has been the hot ticket in adult entertainment for the past couple of years, it’s still hard to succeed in the marketplace. Now, two-year old Virtual Taboo believes that it has found a way to grow not only itself but also the industry in general. After first launching in late 2015, the high-end VR paysite has moved all production into 5K and instituted more rigorous standards. Rather than trying to be all things, Virtual Taboo has tightened its niche—focusing on hardcore “family” drama—and developed relationships with some of the best VR directors in the business. “The adult industry jumped into VR quickly, but not always intelligently,” said Capo Rockett, president of Virtual Taboo. “We initially watched from the sidelines, concerned that low-quality, quick-to-market production would give the medium a bad reputation with consumers. We were right, unfortunately, but it gave us the ability to see what wasn’t working, and only come into the market when we had a superior product.” Virtual Taboo asserts that the quality of its product has generated growth of nearly 200 percent year over year at the same time as some of the initial players in the VR market have abandoned the field. Virtual Taboo also has been able to attract headline talent from across the globe, as well as popular cam performers like Natasha 10 (pictured above), who made her debut on the site last week. “We have the best VR product on the market,” Rockett said. “And having established quality, replanting a dramatic expansion within the industry. Over the next few months, we will be developing more serious relationships with affiliates, and working with cam partners, such as xHamsterLive, to provide a better experience for consumers.”