The Screaming O Using High-Impact Video Ads For New Product Debut

LOS ANGELES—The Screaming O is using clear, concise and clever scripts in its new 60-second product videos designed to inspire sales. “The Screaming O is known for supporting our customers with almost any sales and merchandising tool they can dream up and it was only natural that we start producing professional videos to match,” The Screaming O Account Executive Conde Aumann said. “We wanted to roll out the first round to coincide with our summer releases, and videos for our most popular best-sellers will roll out steadily over the next year. From now on, every new product we make will launch with corresponding video ads, because if a picture is worth a thousand words, imagine what a 60-second video can do!” Each video highlights one product, quickly and effectively breaking down its features, benefits and sales points for fast and easy understanding. Usable with or without audio, these videos can be played on loop on the show floor or be featured online to help shoppers make an educated choice. However retailers choose to use them, these new product videos provide valuable sales support with little extra effort. These short videos can be used for sales support, staff education and direct-to-consumer advertising in both online and brick-and-mortar stores, making it easier than ever to create a true Screaming O shopping experience. The first round of videos will be available for seven of The Screaming O’s newest products—the RodeO Bucker, RodeO Spinner, GO Stix Slim Vibe, GO Stix Slim Vibe Ring, OVibe, PoP Vibe and OBOB—slated for debut next week during the ANME Founders Show on July 12-14. All will be available for instant download at SellSomeFun.com. For more information, or to schedule an in-person viewing of The Screaming O’s new items, please email Aumann at conde@thescreamingo.com.