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March 18, 2015

ADAMO Brings First Impression Ad Buys Live Across Its Platform

CYBERSPACE—First impression is the newest and simplest way for all media buyers to access advertising opportunities on a Bid for the first impression, Bid Per Ad Zone, Bid Per Site, Bid Per Ad Method, or Bid Per Geo Target basis, and to see the highest current bid per target to ensure first position and the first view availability. The result is a much more direct system that keeps your media buys visible, even in the most competitive ad spots for the most lucrative traffic to notice your branded offers. "With First Impression Ad Buys from ADAMO, our advertisers are now even more able to target the specific traffic source they want precisely, and since we also offer frequency capping in campaign settings, ADAMO advertisers will receive more unique visitors who are properly targeted to convert with greater efficiency and retention" said Judy Shalom, CEO of ADAMOads.com. "It's simple, all an advertiser does is create a campaign by selecting the ad spots, upload their creative and add a few clicks in our streamlined interface to target unique traffic or launch the campaign. First Impression works because it combines so much simplicity and power into the best tool for any media buyer to use." Compared with other flat rate or RON ad buys, where buyers are basically receiving lots of raw traffic, ADAMO First Impression provides the power to target more unique visitors by narrowing placement focus and allowing a more detailed marketing strategy. Combined with fully automated Frequency Capping technology and award winning stat tracking – First Impression is the best way to gather new visitors and potential customers from a properly defined demographic to vastly improve ROI with each new ad buy. "ADAMO works continuously to improve each aspect of our business every single day, from our customer support, to the technology that powers our entire platform" added Shalom. "We frequently release new updates and features like First Impression to further enhance the functionally of the ADAMO ad platform software based on feedback from our customers. The First Impression system is one that benefits Publishers and Advertisers across the board by rewarding Publishers for the quality of their traffic while making it easier than ever for Advertisers to monetize the specific channels that work best for their products and services. It's exactly the kind of win/win we specialize in for all our clients." To learn more about ADAMO First Impression and put it to use in your own marketing portfolio, Advertisers and Publishers may visit ADAMOads.com or contact a qualified marketing analyst via sales@adamoads.com.

 
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