ExoClick Gains xHamster Mobile Spots

BARCELONA—ExoClick has signed an agreement with xHamster for all of the tube site's mobile spots. This includes the mobile header, mobile footer, interstitial and pop-unders, all available exclusivity on ExoClick starting January 1. This inventory is being added to the existing 45+ billion mobile impressions that ExoClick already serves every month from some of the biggest adult sites in the world. ExoClick claims to have one of the most advanced platforms available in terms of targeting filters, offering advertisers the possibility to segment their campaigns by site, niche, country, mobile carrier, device, operating system, browser, hours of day and language. The network has a full transparency approach, with real-time statistics for all its clients. "In 2014, mobile has exploded for us," said ExoClick CEO and founder Benjamin Fonze. "Although we still serve more desktop traffic, mobile now represents over 50 percent of our revenue. All the developments we have released in 2014 for mobile are now paying off and we expect this trend to keep growing in 2015. xHamster is a longtime partner and I'm proud to work with them on this huge inventory.” For more information, go here.