Williams Trading Co. Launches ‘Blush Month’ Marketing Program During October

PENNSAUKEN, N.J.—October is “Blush Month” at Williams Trading Co. Williams Trading Co. is hosting a full-line sale on all Blush Novelties items, featuring a 30 percent wholesale discount effective Oct. 1-30 at 3 p.m. EST. Blush Novelties offers high quality luxury adult toys for every body type, look and feel. Blush offers several high velocity product lines including the B Yours line of colorful plugs and vibes, Loverboy body-safe dildos and the M ForMen line of soft, supple masturbators.  Special tester display offers from Blush Novelties will be available for the sale period through the Blush e-learning module “How to Select the Right Vibe” at Williams Trading University. To help retail partners support the Williams Trading Co. “Blush Month,” the distributor is offering a Free Tester Program with the following Blush product Lines: Ohm, Real Nude, Splash and Serendipity. Dealers are required to take a simple e-learning program on the Blush product line on Williams Trading University platform. At the end of the course they can request a free set of testers for retail use.  “Effective demonstration of testers allows the consumer to select styles and experience product features” said Erin V., marketing and vendor liaison. “We constantly see an increased rate of sale at retail level with a strong tester program.” “The Blush Marketing E-Learning program is simple for all store associates to access and reinforces in store selling techniques. Store associates can use social media to log in or with any e-mail address,” said Richard Pyne, vice president of sales. Williams Trading Co.’s seasoned sales staff can help guide a store owner to the correct mix of products. Contact your Williams Trading Co. sales representative at (800) 423-8587 for ordering information.