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August 21, 2013

Masque Sexual Flavors Ready to Go International

TAMPA—Masque Sexual Flavors has been getting plenty of buzz lately, thanks to some current press. And now the Florida-based company is taking their Sexual Flavors international. The oral sex strips are being distributed to stores throughout the United Kingdom by Planet Earth Wholesale and Australia through Calvista.  The product should be widely available in Europe, Central American, and South America by the end of the year. “We’re excited to help improve love lives worldwide,” says Guilfoyle. “We’ve been very well-received in Australia and the UK and are clearly meeting a need there.” Intimacy enhancement products are becoming more popular and more mainstream.  In a recent independent survey funded by Masque (http://www.yourmasque.com), 69 percent of adults under age 45 bought three or more bedroom products in the past 6 months.  The personal intimacy sections of big box retailers and drugstores continue to expand as more “middle America” customers request access to products to help improve their love lives.  This trend is being seen to varying degrees worldwide.  Pharmacies in even conservative countries are starting to carry more and more intimacy enhancement products. Oral sex remains a popular form of intimacy, but the oral sex intimacy product category is still evolving.  Of the couples surveyed, 54 percent have some form of oral sex less than once per week, however, almost all of those couples would prefer it more frequently.  While 64 percent of people in Masque’s survey recognized one or more of the 12 oral sex products they were shown, no individual product was known by more than 25 percent of respondents. For the past two years, Masque has been working to change that. The company has been seen in numerous venues where intimacy products aren’t typically welcome: full-page ads in Redbook, Marie Claire, Women’s Health, Men’s Health and Essence magazines; sponsorship events at SXSW and the Super Bowl. Masque Sexual Flavors is available in four flavors: watermelon, mango, strawberry and chocolate. The product can be purchased on the company's website, Walgreens.com and at select retailers throughout the world. Sexual Flavors is sold in three-strip wallet packs and by individual strips. For more information, visit YourMasque.com.

 
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