Perez Hilton Gets Key By Jopen Sponsorship for Birthday Party

LOS ANGELES—Key by Jopen, the newest line of toys from Jopen, a luxury pleasure product company, is the exclusive pleasure toy sponsor for Perez Hilton’s Birthday Party. Taking place in Los Angeles on Saturday, March 23, the celebrity-studded bash is an annual event, renowned for its high-profile guest list and live musical acts. This year’s theme is “pajama party.” “Key by Jopen is almost as snarky as Perez! What a perfect combination. We’re going to have a good time celebrating at the biggest birthday bash of the year,” said Susan Colvin, president and CEO of Jopen. Brand ambassadors from Jopen will be in attendance, sharing Key toys with guests and showing off the latest in affordable luxury pleasure products. Pyxis, Stella and the Charms are some of the toys celebrities will be bringing home at the end of the night. “Everyone is excited to have Key by Jopen pleasure products at Perez Hilton’s 35th Birthday Party. I can’t tell you how thrilled Perez was when he found out. We’re certainly looking forward to a night of surprises with Jopen in the house,” said Edward Starr, managing director of BMF Media, the cultural engineering company orchestrating the brands at the party. Added Desiree Duffie, director of public relations for Jopen, “As a special surprise we’ve put together a giant Jopen gift basket to give Perez as a birthday present. Since the snarky blogger is never at a loss for words, we can’t wait to hear what he says about it!” To gear up for the night, Jopen is giving away a replica basket just like Perez’s birthday present. To be eligible to win, people should follow and share @JopenLLC on Twitter and Facebook. Contestants can use the hashtag #PerezJOPEN to name the celebrity they'd most like to see wearing pajamas. The winner will be announced Saturday night during the party. Follow @JopenLLC and @PerezHilton on Twitter and Facebook, and visit the Jopen blog for more updates on the party and the toys.