WebCamClub.com Gets a Facelift

LOS ANGELES—DatingGold’s cam site, WebCamClub.com, has been completely revamped for a new and more streamlined look and appearance.Upgrades to the site include a wider design to accommodate widescreen monitors which enables more content to be displayed. The new design is almost solely driven by CSS with few images for faster load times and more customization capabilities. Members are now better able to control the look and feel of their account with various setting features.The trend in user behavior that has followed these recent changes indicates that the new design and layout has created a more user-friendly environment. Internal split-testing of the new site resulted in 30 percent more signups and a significant increase in user online time. In addition to the more streamlined look of the site, WebCamClub.com has added a whole slew of new features that cater to its regular clients. New “valued member” rewards can be redeemed for free credits and the new “fan club” feature lets members save on their private shows with their favorite models. Feedback from members has been overwhelmingly positive. Vice president of sales and marketing Alfonsus "AK" Kusuma is optimistic that the new site will yield better returns for affiliates. He explains, “The lifetime value of each member is expected to increase dramatically which is very good news for our WebCamClub affiliates who get paid on a revenue share basis.” The new changes will also allow the company to offer custom pay-per-lead or  pay-per-sale payout structures for affiliates depending on traffic quality and volume. For more information contact ak@datinggold.com.