February 02, 2012 |
The Screaming O Studio Collection Makes Red Carpet Premiere in Paris |
LOS ANGELES—The fashion capital of the world celebrated the debut of The Screaming O Studio Collection with a Parisian high-style premiere to celebrate the official world-wide launch of the sexcessory collection. Upscale Parisian retail boutique Passage du Desir hosted an exclusive invite-only affair last week starring the romantic style and glamour one can only find in the city of love and lights. The Studio Collection’s fashion-forward and discreet design makes it easy and en vogue for French women to explore their sexuality. Paris is known for its sensual, yet surprisingly conservative, culture and The Studio Collection’s clever high-end cosmetic disguise is perfect for Parisians’ appetite for sex and fashion. “It was only logical that a chic and discreet collection like this would make its European debut in the beautiful city of Paris,” The Screaming O partner Keith Caggiano said. “The city embodies couture fashion and high style living and will be a spectacular showcase for The Studio Collection. We’re proud to bring in the season’s most in-demand line of vibes and sexcessories with such high-fashion fanfare.” Guests were treated to bubbly champagne and delicious hors d'oeuvres as they perused the shelves deciding which Studio Collection item they desired for their gift bag. Cosmetic “sexcessory” specialists demonstrated each Lipstick, Mascara Wand, and Makeup Brush vibrator, as well as each of the three sexual enhancement products, and offered bedroom tricks and tips to all who attend. “The Studio Collection is a game-changer because now women can have a matching set of personal pleasure pieces that their partners, significant others, or visitors will look right past without a curious second glance,” Caggiano said. “The Studio Collection brings a certain ‘Je ne sais quoi’ to the adult industry and we’re honored to let it loose on the historic streets of Paris’ Champs-Élysées.” The complete Studio Collection includes a Lipstick, Mascara Wand, and Makeup Brush vibrator; a matching cooling and warming intimate enhancement balm encased in an eye shadow compact; clitoral stimulation gel in a cleverly chic lip gloss tube; a Sexy Secrets Makeup Compact with a hidden bullet vibe inside; and a portable makeup bag that holds the entire collection in one discreet purse. All in attendance received a special black matte Studio Collection gift bag as a special “merci beaucoup” containing products from the famed faux fashion line. “Each item offers a completely unique extrasensory experience that was tested and appraised by members of the fashion world and beyond,” The Screaming O representative Conde Aumann said. “Now our retail support overseas can invite women from across the globe to Come In Style just in time for the most romantic of all holidays!” For more information about the retail store co-op program, email mail@thescreamingo.com. The Studio Collection features high-impact showcase displays, high-fashion full-color signage, and beautiful in-store marketing accessories in its signature black, white and red metallic hues—each designed to evoke a mainstream department store feel. Immense time and effort was spent exclusively with women in and out of the beauty industry, whose critiques and suggestions helped assure each fashionable vibe, enhancement cream, and carrying case appeals to this targeted consumer demographic. For more information about The Studio Collection, visit ScreamingOStudio.com.
|