Jopen Releases Intensity

CHINO, Calif.—Jopen LLC announces the release of the highly anticipated Intensity.  With features never-before combined in an adult novelty, Intensity provides a unique blend of sexual wellness and intimate pleasure benefits. Since it was first announced at the manufacturer’s ANME trade show in July of 2011, Intensity has generated extensive consumer interest and demand. “We’re all excited to officially roll out the first Intensity products so they can get into the hands of consumers,” said Susan Colvin, president and CEO of Jopen.  “People have been asking for—begging for—Intensity for months.  We are thrilled to deliver an item that can provide sexual wellness and pleasure like nothing else on the market.” Intensity has a unique claim-to-fame. It is the first pleasure product to be made from an item intended for a completely different purpose—to strengthen a woman’s pelvic floor muscle. The original invention was created by a team of medical professionals.  Al Bloom, marketing director for Jopen, explained, “As the medical team tested their first prototype they discovered that women reported incredible pleasure as a side effect. They realized they had much more than a product that would strengthen Kegel muscles, it was also capable of delivering satisfaction.  They brought the concept to the all-women product development team at JOPEN. The result of the collaboration is Intensity—a product that can both strengthen the Kegel muscle essential to a woman’s health and has the potential to create intense pleasure.” Additionally, to help empower and educate women about Kegel exercises, sexual wellness, and Intensity, Jopen offers the Intensity Insider Program.  It gives women who register a positive online resource that educates them about aspects of sexual wellness that people sometimes don’t openly discuss. Desiree Duffie, director of public relations for Jopen, said, “Women sometimes feel uncomfortable talking about sexual wellness issues. We want them to have a place where they feel comfortable and can get the valuable information they need. Becoming an Intensity Insider is a step toward empowerment for many women.” Women interested in becoming an Intensity Insider can register at Jopen.com/IntensityInsider. They can also find out more about Kegel exercises and other information about sexual wellness on the site. Additionally, they can find out where they can get Intensity, and possibly win a free Intensity.