Winners Announced For 2011 Erotic Trade Only Awards

BEDFORDSHIRE, England—The 2011 ETO Adult Industry Awards Dinner took place in the Oasis Suite at the Crowne Plaza Hotel at the NEC on the evening of Sunday, June 26. Pipedream's Fetish Fantasy Extreme range picked up two awards, for Best New Product Range and Innovation in Adult, while Lovehoney scooped Success Story of the Year and Best Online Retailer. The 2011 ETO Award Winners were: Products Best Adult Product - PeneXt (Planet Earth) Best NewProductRange- Fetish Fantasy Extreme (Pipedream) Best Consumable - ID Glide (ID Lubricants)   Brands Best Film Brand – Harmony Best Sex Toy Brand – Rocks-Off Best Erotic Books Brand – Xcite Books Best Erotic Clothing Brand - Baci Lingerie   Distributors Best R18 DVD Distributor - Darker Enterprises Best Erotic Goods Distributor - ABS Holdings Best Overseas Distributor - Scala Best Gay Interest Distributor - Mister B Best Lingerie Distributor - VeritusUK   Retail and Online Best Retail Chain - Nice ‘n’ Naughty Best Individual Store -SohoOriginal (Brewer Street) Most Innovative Retailer – Sh! Best Online Retailer - Lovehoney.co.uk Best Online Resource - Sextoysbuzz.com   Special Awards Best Stand at ETO Show – Net 1on1 Innovation in Adult - Fetish Fantasy Extreme (Pipedream) Success Story of the Year - Lovehoney Best Sales Team - Net 1on1 Services to the Industry - Simon Prescott