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March 28, 2011

MiKandi Launches Full In-App Billing Support for Android

SEATTLE—MiKandi, the first app market for adults, has announced that developers can now release applications with in-app billing, powered by MiKandi Gold. MiKandi further stated that the developer community has been eagerly awaiting in-app billing, a capability that is proving to be the best way to introduce customers to premium content on the mobile phone. This latest product launch allows developers and adult content producers to sell additional content within applications, such as video clips or game levels, in affordable chunks that appeal to customers. In-app billing has been long anticipated by both the Android developer community and end-users. Customers are voting with their dollars on other mobile platforms, indicating that in-app billing is crucial to an app developer’s quiver of revenue tools. As part of the launch, PinkTV is releasing its own app which integrates MiKandi’s latest API. “At PinkTV, we’ve been very excited about in-app billing because we know that our customers want a taste before they buy,” said Bryan Clinger. “This allows us to enable taste tests in a seamless manner and MiKandi’s speed in launching this is impressive, considering how long it’s taken other app platform providers.” The PinkTV VOD app can be found here.  Industry analysts at Juniper Research forecast that revenues from in-app/in-game purchases will overtake the traditional pay-per-download model as the primary source of monetization by 2013. “At MiKandi, we believe that our job is to make developers money and to make customers happy,” said MiKandi co-founder and president Jesse Adams. “In-app billing satisfies both of these goals, particularly in the adult space.” With over 500,000 apps downloaded per month, MiKandi is confident that in-app billing will provide a substantial boost to the earnings power of its 1,300 developers. Existing MiKandi developers are invited to begin integrating the API immediately. New developers can register for a free MiKandi developer account here.  For more information about MiKandi, click here.

 
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