Brazzers’ Get Rubber! Campaign Premieres Third PSA

MONTREAL—The Get Rubber! campaign has unveiled its third public service announcement as part of a continuing commitment to promoting a healthy sexual lifestyle. Following the official world release on TMZ.com, the extended version of the PSA is now available on GetRubber.com. Grouping six of Brazzers’ most well known stars, and the biggest names in adult entertainment, this installment is brought to life by AVN Award winner Bree Olson, Nikki Sexx, Jynx Maze, Amia Miley, Alanah Rae and former Wicked Pictures performer Kirsten Price. The Get Rubber! website also will be updated to showcase the adult performers who took part in the project. Each starlet is featured in an interview explaining her involvement, and also is given the opportunity to address some stigmas attached to adult entertainment performers. “There is a general lack of awareness about the adult entertainment industry, and what is practiced in front of the camera,” says Frank, director of production for Brazzers.com. “The Get Rubber! campaign aims to remind viewers to use condoms and not to recreate what they see on their screens without using protection.” Every month, the website shoots well over 100 scenes and works with several dozen industry performers. Being one of the most prolific producers of adult content in the world, Brazzers’ track record clearly demonstrates the success of current industry practices. In a bid to spread the safe sex message, and as with previous PSAs, this one will also appear on Brazzers DVD pre-rolls, as well as various social media sites. The Get Rubber! campaign is a venture supported by Manwin and Brazzers, to encourage the general public to be responsible about their sexual health, and to practice safe sex.