Paradise Marketing CEO Dennis Paradise Honored With Executive Leadership Award

VISTA, Calif.—Dennis Paradise, CEO of big-brand intimate product distributor Paradise Marketing, took home the Executive Leadership Award at last night’s 9th Annual XBIZ Awards, held at Hollywood’s historic Palladium theater. The Executive Leadership Award is reserved for a member of the adult industry who has shown exceptional business practices throughout his or her career, and maintained a positive and prominent reputation at the helm of a respected company. Paradise, who’s well into his third decade in the intimate care product business, was specially selected to receive this year’s honors, which was humbly handed to him on stage by last year’s recipient Castle Megastore CEO Mark Franks. "Paradise Marketing has built a business reputation based on carrying the most trusted brands, such as Astroglide, Trojan, Lifestyles, KY Brand, Durex and others,”Paradisesaid. “But more importantly, the company has a record of making its customers more competitive and profitable by helping them manage brands, inventory levels and merchandising with the newest technologies and strategies. It’s an honor to be recognized for the decades of the hard work and diligence, and I thank XBIZ and the industry for this award." “It’s an honor to be recognized by an industry media organization such as XBIZ,”Paradisesaid. “It was a pleasant surprise to hear my name called tonight, and speaking on stage under the bright lights was an experience I’ll always remember. This award will have a very special place on my office mantel.” Paradise founded Paradise Marketing in 1978 after honing his expertise working from a young age in his family’s longtime condom business. Paradise Marketing has since achieved top status as distributor of the condom, lubricant and intimate product industries’ best-selling mainstream brands. His reputation for respected business practices is acknowledged throughout the adult retail realm. “In 1978 Dennis Paradise began a lifetime journey in the adult industry,” Franks said. “Dennis applied his business and marketing skills by introducing, developing and positioning numerous mega brands like Astroglide, KY, Durex, Lifestyles and Trojan just to name a few. While also serving the convenience store, drug, food and mass markets, Dennis translated that experience and knowledge to the adult industry by helping business owners—which are too many to name—to improve their skills and overall business. Dennis is a business leader who commands considerable respect and influence throughout the adult industry. It was my privilege to present the Executive Leadership Award to my long-time friend.” For more information about Paradise Marketing and its product lineup, email info@paradisemarketing.com or visit ParadiseMarketing.com.