February 01, 2011 |
Video Secrets Partners with SexToy.com |
CALABASAS, Calif.—Video Secrets has announced a new strategic partnership with SexToy.com that will create additional interactive possibilities for customers wishing to send their favorite performers physical gifts. The partnership allows performers to add exciting toys, lingerie and other intimate items to their own personal wish list, which becomes viewable online as part of their profile. Their fans can then send those gifts through a third-party, keeping both the customer’s and performer’s information private. These gifts create a closer connection between customers and performers and contribute to repeat visits as the customer wants to have another live show to see their gift in action. "Our goal is to allow performers and their fans to share a new level of intimacy online while maintaining the anonymity and security that keeps everyone completely comfortable," said Brad Estes, Manager of Operations for Video Secrets. "Our new service is the first of its kind and makes real world gift giving a simple point-and-click process for anyone enjoying a virtual live show performance on any Video Secrets website." Internal testing during the soft-launch phase of the new toy system has already shown excellent results, according to the company. "More private shows, higher retention numbers and an increase of the average show duration let us know that this is the system our fans and performers wanted and that we are implementing it in a way that is very easy to use," said Estes. "When fans feel they have greater control over their environment and a more direct relationship with their favorite performers, they get an improved experience and our performers are able to convert casual visitors into loyal recurring site users." Sextoy.com is a leading online store for sex toys and adult novelties. Dave Levine, aka SexToy Dave, founded the company in 1995 and is now one of the largest distributors of adult products on the internet. “We’re extremely happy about the outcome of this launch with Video Secrets,” said Levine, CEO of SexToy.com. “We’ve signed up hundreds of performers through Video Secrets’ system within the first few days and sales seem to be steadily growing since.” Performers interested in finding out more about this exciting announcement are encouraged to visit www.webcam4money.com or email broadcastsupport@vs.com for more details.
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